In this article, you are going to learn “how to use Instagram hashtags” to give your posts and page the highest possible visibility.
Using hashtags the right way will get your Instagram content in front of more people, especially people who are not following your page.
If you’re making Instagram content in images and videos, you want as many people as possible to see them. Therefore, in this article, you will learn:
- What are Hashtags and why they are Important
- how to use Instagram hashtags to grow your page
- how to find the right hashtags (a guide to hashtag research)
- how to create a hashtag on Instagram
- how many hashtags should I use on Instagram
- how to add hashtags to an Instagram post
- how to follow hashtags on Instagram
- how to find trending hashtags on Instagram
- 5 Important Instagram Hashtag Tips
What is an Instagram Hashtag? Why They are Important
An Instagram Hashtag is a word or phrase (without spaces) that is preceded by the symbol #. It is used to identify and categorize posts on the Instagram platform. Hashtags can be used in the caption of a post, or in the comments section.
Hashtags are used to help users find content that is relevant to their interests, and can also be used to play games, start conversations, and engage in other activities on the site.
All content tagged with the same hashtag can be found at thesame link. Apart from using hashtags in your Instagram posts, you can also follow hashtags to find content that is relevant to your interests.
For example, I am a dog lover so I followed many hashtags related to dogs on Instagram. For example #dogs #puppy, #dogsofinstagram and many more.
You can also use hashtags to organize your content.
You can use a unique hashtag to tie your related posts together if you’re starting a new campaign or project.
Why are hashtags important?: using hashtags the right way can grow your accounts quickly and expose your lonely posts to lots of Instagram users.
but how? keep reading
How to Use Instagram Hashtags to Grow Your Page
From my personal experience, if you want to use Instagram hashtags to grow your page and give your posts a chance to go viral, then you must intentional about the kinds of hashtags you are including in posts.
The tutorial below will show you how to rank for hashtags on Instagram.
You will find answers to the following;
- How to find the right hashtags for page
- Finding the right hashtags to increase engagements and sales
- How to rank for Hashtags
- how to create a branded hashtag on Instagram
- how many hashtags should I use on Instagram
- how to add hashtags to an Instagram post
- Top Trending Hahstags on Instagram
- 5 Important Instagram Hashtag Tips
How to Find The Right Hashtags – Hashtag Research Explained
It is easy to find hashtags on Instagram. The question is, for what reason? Are you looking for the right hashtags to follow on particular topics or you are looking for the right Instagram hashtag to get your lonely posts in front of as many people as possible?
If you are looking for hashtags to follow just to enjoy the content, that’s pretty easy. Just search the topics you wish to follow using the search button on Instagram as shown in the example below, where I am looking for #fitness hashtags to follow on Instagram.
From the image above, after searching for #fitness in the Instagram search bar, then I am presented with many options. I can click on any of these hashtags and follow them so I can see new posts that use the fitness hashtag.
Now, let me show you how to use Instagram hashtags to get your posts in front of new people, thereby generating more engagements, likes, comments, video views, followers and also more sales and leads.
Finding the Right Hashtags to Increase Engagement and Post Visiblity
If you want to use Instagram hashtags to get more leads, sales and engagements, then you need to do a little bit of research.
Although, using hashtags on your Instagram posts will generally get you more followers and engagements. There are specific hashtags that do the magic. I will list them below
Pro-Tip: Just type any of the above hashtags into the Instagram search bar and you will get ideas and suggestions. Any popular hashtags will do the magic.
Specifics; Finding Hashtags to Generate Sales and Leads on Instagram – Example
In other to find the right hashtags to generate sales, you need to carefully research what competitors are doing and also use your intuition to depict the reason people are searching for an hashtag.
You know, anyone searching for hashtags like #weightloss, #buyinstagramfollowers or #traveldubai will most likely be persons looking to lose weight, buy Instagram followers or travel to Dubai accordingly.
Therefore, using hashtags to drive sales is niche-dependent. There are some niches where you can’t really use Instagram hashtags to drive sales, while there are others where it’s a hot cake.
So, if you are going to use hashtags to drive sales and get leads, you should do a top-level search about your product or service on Instagram.
For example, if you are a truck driver,
- type #truckdriver into the search bar on Instagram,
- click on existing posts to see the hashtag combinations that they have used,
- and a location to your seed hashtag, for example, #truck driversusa.
- search for a variation of the services that you offer, for example, a truck driver will offer moving out services.
Using the methods above, here are the hashtags I found for Truck drivers that will surely bring customers;
#truckdrivers, #truckdriversusa, #truckdriversdiary, #truckusa, #movingoutofcalifornia, #byecalifornia, #relocating, #truck, #truckdriverstexas.
That’s a combination of popular and laser-targeted hashtags that a truck driver can use to get customers.
You can apply this method to your business and you will surely get results if your customers are active on Instagram.
How to Rank For Instagram Hashtags
To rank for Instagram hashtags, you must post consistently, every day as many posts as possible while including the hashtags you want to rank for.
Consistency is the most important rule of the game. Therafter you should make sure that each post has at least 200 likes within 10 minutes of posting.
How is that even possible? what I usually do is buy Instagram followers. uh oh? is that for real? yeah.
This is a way to trick the Instagram algorithm into believing that your posts is worthy of a special advantage.
By adding at least 200 likes to your posts, Instagram will push respect your posts and push them up for anyone relevant hashtag that you have included in the posts.
How to Create a Branded Hashtag
Creating a branded hashtag is a great way to promote your business on Instagram. By creating a hashtag that is specific to your brand, you can encourage users to tag your business in their posts.
This will help to increase the visibility of your brand on the platform.
To create a branded hashtag, start by thinking of a phrase or word that is associated with your brand. Once you have settled on a word or phrase, add the “#” symbol before it. For example, if you own a boutique, you might use the hashtag “#shoplocal”.
Once you have created your branded hashtag, be sure to promote it across your other social media channels and on your website.
You can also include it in your bio on Instagram. Encourage your followers to use the hashtag when they post about your brand.
Here are a few tips:
- Keep it short and sweet. A branded hashtag should be easy to remember and type.
- Make it relevant to your brand. Your hashtag should be something that represents what your brand is all about.
- Use it often. The more you use your branded hashtag, the more likely people are to remember it and use it themselves.
- Promote it. Let your followers know about your new hashtag and encourage them to use it when they post about your brand on Instagram.
- Monitor it. Check out the posts that come up when you search for your branded hashtag. If you see anything inappropriate, make sure to delete it or report it to Instagram.
How To Add Hashtags to an Instagram post
Adding hashtags to your Instagram posts is a great way to get more eyes on your content and grow your following. Here’s a quick guide on how to add hashtags to your posts.
- First, open up the Instagram app and create a new post.
- Then, add the photo or video you want to share.
- Next, tap on the “Add Location” option and search for the location you want to tag.
- Once you’ve added the location, tap on the “Next” button in the top right-hand corner of the screen.
- Now, it’s time to add your caption. Simply type out what you want to say and then add a few relevant hashtags. To do this, just type out “#” followed by the keyword or phrase you want to use as a hashtag. For example, if you’re sharing a photo of your breakfast, you might use hashtags like #foodporn or #yum.
- Once you’re done adding your hashtags, just tap “Share” and your post will
Trending Hashtags on Instagram
If you’re looking to get more exposure for your Instagram posts, then using hashtags is a great way to do it.
But with so many hashtags out there, it can be difficult to know which ones are the most popular and will give you the best results.
That’s why we’ve compiled a list of the top trending hashtags on Instagram so you can get more eyes on your posts. Here are the top 10 hashtags for 2020:
#8: #tbt (Throwback Thursday)
Instagram Hashtag Tips
I’ve put together a few pointers to help you get the most out of Adding Hashtags To Instagram After Posting.
1. Remember Who Your Audience Is.
Keep in mind who you’re trying to reach when using hashtags. If you’re just looking for likes, using popular hashtags to reach many people is fine. However, if you want to build an audience or generate sales, you must be specific and consistent.
You won’t get a consistent following if you post content with the hashtag #pizza one day and #dogs the next, followed by #interiordesign. People will follow you if the majority of what you post is relevant to their interests, so try to tailor your hashtag strategy to your target demographic.
2. Research New Hashtags
Along with doing some research to avoid using banned hashtags, you can and should also do some research to find new hashtags to use. Here are a few ideas to get you started:
- Look for industry influencers and see what hashtags they’re using.
- Examine the hashtags that your competitors are using.
- Follow hashtags that are relevant to your industry or area of expertise and start interacting with others who are using them. See which hashtags get the most attention.
- Look at what other people are saying about the hashtags you’re using. Take a look at the other hashtags that have been used in these posts.
- To find new hashtags to try, use an Instagram hashtag tool.
3. Keep An Eye On The Latest Hashtags
Use trending hashtags to reach a larger audience. Holidays that are relevant to your industry or area of expertise, social trends, and current events can all help you reach out to new people.
This is where hashtag tools come in handy. we’ll go over that in greater detail later in this guide, continue reading.
4. Don’t Hashtag Too Much.
While it’s tempting to hashtag your heart out on each post, going overboard with hashtags isn’t a good idea. When it comes to making a bigger impact with your hashtag game, being picky can pay off. According to research, the optimal number of hashtags per post is 11.
While Instagram allows you to use up to 30 hashtags per post, it’s better to spend your time researching and using a few highly effective hashtags rather than stockpiling numerous tags.
5. Use Hashtags in Instagram Stories
When you use a hashtag in a Story, your Story may be shared with a larger audience.
What are the steps to being added to a hashtag Story? This is determined by Instagram’s algorithm, which is based on engagement and media quality. But it’s not a bad idea to give it a shot!
Simply tap to add a sticker and select the hashtag sticker to add a hashtag to your Instagram Story. You’ll notice the suggestion near the bottom of the screen as you start typing about adding Hashtags To Instagram After Posting.
6. Use Hashtags In Your Instagram Bio
Including hashtags in your Instagram bio is a good idea. In your Instagram bio, you can also use hashtags. While this won’t send your content to people who are following the hashtag, it is a nice way to let new visitors to your profile know what you’re interested in.
Another advantage of using hashtags in your Instagram bio is that you can link to curated content collections. Simply include the hashtag or description of the posts you want to share in your post.
Use a hashtag that hasn’t been used before to ensure that all the content is yours. Keep in mind that your Instagram bio is limited to 150 characters, so consider this when deciding which (and how many) hashtags to use.
7. Use A Combination Of Common And Longtail Hashtags.
Using popular hashtags can help you get a quick burst of likes after you’ve posted. Your posts, on the other hand, will quickly become lost in a sea of other content using the same hashtag.
That’s why using a mix of popular and niche or longtail hashtags is a good idea. Longtail or niche hashtags may have fewer followers, but they often have the most devoted followers, and because there is less content posted, you will be visible for longer.
Do you want to know how popular a hashtag is? Autofill results will appear as soon as you start typing a hashtag. A number appears beneath each potential hashtag, and this number indicates the number of people who have used that hashtag.
The hashtag becomes more popular as the number increases.
8. Post at the Right Time
It’s also important to post your content at right time. combining hashtag usage with the right timing will skyrocket your results.
FAQs On Adding Hashtags To Instagram After Posting
In a single post, you can use up to 30 hashtags. Although you can use up to 30 hashtags, there is some debate about whether you should. Some people think it’s spammy. Research shows that 11 is a good number to stick with.
Hashtags can be placed in post captions and comment areas, also in your bio, reels and Instagram stories. For posts, the comment area works best.
You’ll have to experiment on your own profile, as with so many hashtag-related things, to figure out what works best for you. One of the benefits of using hashtags in your description is that you can edit them later to remove or add new hashtags.
Many Instagrammers choose to bury the hashtags beneath their initial description by typing a few periods and returns.
Go to Instagram and type the hashtag into the search bar. If a hashtag is banned, a note will appear at the top of the search result stating that recent posts from that hashtag are prohibited.
Woo! That was a lot of information on Adding Hashtags To Instagram After Posting. You should now be completely prepared to go conquer Instagram hashtagging to achieve your business objectives. We’re looking forward to seeing you take your #hashtag game to new heights!