Instagram is one of the most popular social media platforms and can be a great way to grow your brand, drive traffic to your website and sell products. However, it’s important to remember that if you want to be successful on Instagram, you need to understand how you will reach people. In this blog, we’re going to discuss some of the best ways to post a link on your Instagram story.
In addition, Instagram Stories allows users to post photos and videos of their story, which is visible to everyone if your account is public. If you have a private account, your Story is only viewable to individuals that follow you. Instagram stories are deleted after 24 hours.
How to Post a Link to Instagram Story With the Link Sticker
Although Instagram Stories only last 24 hours, including a link in your Instagram Story can help you increase conversions, promote organic engagement, and make it easier for your followers to get the content you want to share.
Step One: Tap the + icon in the Instagram app
Open the Instagram app and look at the top right corner of the app, where you will see a plus icon beside the message icon. Click on the plus icon and select “story” from the dropdown options.
Step Two: Create your Story with all of the amazing assets at your disposal
Using all the tools at your disposal create your story using images, text, filters, and the likes.
Step Three: Click on the sticker icon in the top right corner
Click on the sticker icon in the top right corner of the app, then click on the link sticker when the overlay opens
Step Four: Type in your preferred URL
Type in your preferred URL and text description, meaning a call to action
Step Five: Place the sticker on your story
Place the sticker on your Instagram story and resize it as wanted by pinching the sticker
Step Six: Click on the sticker to select different color schemes
You can select different color schemes for the sticker simply by clicking on it.
Step Seven: Send out your story
After adding a link to your story, you can now send it out for your audience to view and engage with
Adding Links to Your Instagram Bio
The term “link in bio” refers to the clickable URL that you can provide in your profile section. Most social networking sites allow you to include a link in your bio that will direct people to your website, product page, content, or another essential page.
Click here to learn more about how to add links to your Instagram bio!
Steps To Add Links To Your Instagram Bio
1. Edit your Instagram profile:
Open the Instagram app on your phone, go to the profile section and click on the “edit profile” section
2. Add your URL in the website field of your profile:
After clicking on the edit button on your profile, you can then head on to the website section of the edit form and include your URL.
3. Save the changes:
Click on the “tick” icon on the top-right corner of the page to save the changes, and you’re done.
Do you want to learn more about how you can add multiple links to your Instagram bio using Linktree? Check this out!
How can you use Instagram Link Stickers?
Now that you have learned how to post a link on Instagram Story and Bio, you can use this new feature you just learned to promote your content on the platform.
1. Direct people to buy your products
Using a link sticker makes it easy for your audience to showcase your products in your Instagram Stories. Also, you can use a link sticker that will take your viewer directly to the site where they can buy what you advertise in your story.
2. Promote your blog posts
It is much easier to get your followers to click directly to your blog if you are using the link sticker feature. Just add the link to your blog post to your story.
3. Encourage people to book your services
You can use your Instagram story to encourage your followers to book your service. You can use a link sticker to direct your viewers to where they can book your services.
Check out some of the most popular Business and Business related hashtags you can use to create awareness about your business or brand!
How to Post a Link on Instagram Story FAQ
Instagram did not allow users who had less than 10k followers or whose accounts had not been verified to add a link to their story before. But after the new update, all accounts (regardless of your number of followers) can now add links to Instagram Stories by using the link sticker.
The Instagram swipe-up feature was strictly meant for users who had an Instagram Business Profile and at least 10,000 followers or have a verified account. After the new update, the swipe-up feature was replaced with link stickers and all accounts can use the link sticker feature.
You can add a link to your Instagram story by using the link sticker feature. You don’t need to have a verified account or a business account before you can use the link sticker feature.
Final Thoughts: How To Post a Link On Instagram Story – Quick Guide
Instagram story links are a form of advertisement that you can use to boost your website traffic. By posting your Instagram story link on Instagram, you will be advertising directly to your followers. This is also a great way to build trust and get people who don’t know about you yet to visit your site or follow you on social media as well.